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LMT-Doctor clinic: marketing under medical advertising rules
A medical clinic in Saint Petersburg. We run its digital marketing end to end: search advertising, SEO and content — inside the strict rules that medical ads must follow.
What we did
- ✓Semantic core for medical services — patient queries, not clinic jargon
- ✓Yandex Direct campaigns compliant with medical advertising restrictions
- ✓SEO: technical fixes and content work with regular reporting
- ✓Content and creatives for the clinic's channels
- ✓Telegram bot as an extra entry point for patients
How it looks

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FAQ
What is special about medical advertising?
Medical ads are heavily regulated: what you may promise, which words you may use, what requires disclaimers. Campaigns have to be built inside those constraints from day one — otherwise they get rejected or the clinic gets fined.
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